Integrations
Connect Google Ads, GA4, Search Console, and Tag Manager to unlock account-level, connected-data audits.
Google Ads
Campaign spend, keywords & conversions
Not connected
Google Analytics 4
Behavior, sessions & conversion events
Not connected
Search Console
Organic queries & search demand
Not connected
Google Tag Manager
Tag, trigger & conversion tracking setup
Not connected
PageSpeed Insights
Adds real Lighthouse performance + mobile scores during crawls
Not configured
Set PAGESPEED_API_KEY in your environment to enable.
Account & property selection
Choose which Google Ads account, GA4 property, Search Console site, and GTM container this workspace should audit.
What happens when something's missing
Connected audits degrade gracefully — here's what each gap means.
- Connected but no Ads account. We can still audit your site and organic demand, but paid-search efficiency and budget-waste scores are skipped until a customer ID is selected.
- GA4 property not selected. Behavioral and conversion-event analysis is unavailable; the audit falls back to crawl-based landing-page signals.
- Search Console site not verified. Keyword-opportunity findings are limited — we can't surface the organic queries you're not yet bidding on.
- GTM container missing. Tracking coverage can't be verified, so conversion-tracking recommendations rely on on-page detection only.